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Essays on tools, attention and the slow craft of making things.

Essays on tools, attention and the slow craft of making things.

The Undo Button Is a Moral Position

Every tool decides how expensive a mistake should be. Most of them decide badly.

Tools

9 min

The most generous feature in any piece of software is the one nobody puts on a landing page.

The Undo Button Is a Moral Position — cover

Software That Waits

The best tools are patient. They don't ping, they don't pull, they wait to be picked up.

Tools

2 min

A pencil has never once asked me whether I'd like to turn on notifications.

Software That Waits — cover

Against the Badge

A red number in a corner is a small lie about urgency. Here is what I use instead.

Attention

2 min

I once counted fourteen red badges on my phone before breakfast, and not one of them was urgent.

Against the Badge — cover

A Studio of One

Four years in, the hardest part of working alone isn't the work. It's deciding what the work is.

Work

2 min

When I left my last job, I thought the difficult part would be finding clients.

A Studio of One — cover

Pricing the Afternoon

I stopped selling hours. Now I sell afternoons, and clients understand them better than I expected.

Work

2 min

An hour is a strange thing to sell, because nobody buys one on purpose.

Pricing the Afternoon — cover

The Grid Paper Year

I spent a year sketching every interface on grid paper before opening a design tool. Some notes on what changed.

Craft

2 min

Grid paper is the cheapest design system ever made, and it has never crashed.

The Grid Paper Year — cover

Reading in the Margins

Why I put notes beside the text instead of at the bottom, and what the old books got right.

Craft

3 min

The best conversations I have ever had with a book happened in its margins.

Reading in the Margins — cover

What the Tram Taught Me About Latency

Tram 28 is slow, loud and always full. It is also the most honest progress indicator in Lisbon.

Place

2 min

Nobody in Lisbon complains that tram 28 is slow. They complain when they can't see it coming.

What the Tram Taught Me About Latency — cover

Defaults Are Decisions

Most people never change a setting. That makes whoever picks the default the most powerful designer in the room.

Tools

2 min

Most people will never open your settings page, which means your defaults are the product.

Defaults Are Decisions — cover

Slow Inbox

I check email twice a day and answer on Thursdays. The world has not ended yet.

Attention

2 min

For a year I have answered almost all of my email on Thursdays.

Slow Inbox — cover

The Second Draft Is the First Honest One

My first drafts are for me. The second one is where I find out what I actually think.

Craft

2 min

A first draft is a conversation with yourself, and I tend to be a flattering listener.

The Second Draft Is the First Honest One — cover

Tiles, Repetition and Patience

Lisbon's azulejos are a lesson in systems: one small square, repeated until it becomes a façade.

Place

2 min

The first design system I ever fell in love with was a wall.

Tiles, Repetition and Patience — cover

A letter every other Sunday: one essay, three notes, nothing else.

2,140 readers. Unsubscribe with one click, any time.

© 2026 Mara Ellison · written in Lisbon

Set in Newsreader, Geist and Geist Mono

A letter every other Sunday: one essay, three notes, nothing else.

2,140 readers. Unsubscribe with one click, any time.

© 2026 Mara Ellison · written in Lisbon

Set in Newsreader, Geist and Geist Mono

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